2017 XLIVE Data & Analytics Summit Preview
More than $1.1 Billion was invested in event technology in 2016. This amount is expected to multiply exponentially in 2017. As live music events continue to grow increasingly popular and a greater number of people fight to compete for this space, event organizers and artists can use data and analytics to their advantage in order to more effectively engage with potential fans.
On April 4th and 5th, XLIVE will hold its highly anticipated 2017 Data and Analytics Summit at The Paley Center for Media in Beverly Hills, CA. Top executives from some of the best entertainment companies such as Live Nation and Warner Brothers Records will come together to share ideas in topics ranging from digital marketing to sponsorship and event production. More than 50 speakers in total will attend this year’s event. The summit serves as tremendous networking opportunity for event producers and artists who are interested in learning some of the latest technologies in data and analytics.
Over twenty panels and keynotes will take place during the two day event. Some notable highlights include:
Follow the Money – Measuring the value of sponsorship activations through big data
Musicology – How emerging artists in music use data and analytics to monetize and grow their fan base
The Social Stage – Why social media data offers the most revealing audience profiles
In an era when data and analytics grow increasingly important, XLIVE’s 2017 Data and Analytics Summit provides vital information to electronic music event organizers and artists who are interested in gaining a leg up on their competition.
XLIVE 2017 Data & Analytics Summit will serve as a precursor to their main event XLIVE 2017 taking place in Las Vegas, NV from December 10-13, 2017.
More information and tickets available:
